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Biographie et livres de Seung Ho Park

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Seung Ho Park is Parkland Chair Professor of Strategy at China Europe International Business School. He was the founding President of Samsung Economic Research Institute China. He co-authored the awarding-winning book Rough Diamonds: The Four Traits of Successful Breakout Firms in BRIC Countries, and his research has been published in leading journals, including the Academy of Management Journal, Academy of Management Review, and the Journal of International Business Studies.
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Téléchargez le livre :  The Palgrave Handbook of Corporate Sustainability in the Digital Era
The Palgrave Handbook of Corporate Sustainability in the Digital Era

Dinorá Eliete Floriani , Maria Alejandra Gonzalez-Perez , Seung Ho Park


Palgrave Macmillan

2020-10-06

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This handbook addresses the intersection between corporate sustainability and digital transformation. It analyzes the challenges and transformations required to be able to have sustainable businesses with a future orientation. Topics include current...

231,04

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Télécharger le livre :  Scaling the Tail: Managing Profitable Growth in Emerging Markets
This book presents a framework for a different type of profitable growth for multinational companies in emerging markets: "scaling the tail."This model focuses on specialized market niches, flanking particular segments and product-categories, developing deeply nuanced...

Editeur : Palgrave Pivot
Parution : 2015-12-17
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52,74

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Télécharger le livre :  Rough Diamonds
Discover the four traits of the best performing, but least known, breakout firms in BRIC countries "Rough diamonds" are the best performing firms in the BRIC (Brazil-Russia-India-China) countries. These firms compare favorably with the top 500 firms and the top 25...

Editeur : Jossey-Bass
Parution : 2013-05-24
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31,54

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