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Télécharger le livre : Oscar Buzz and the Influence of Word of Mouth on Movie Success
Owen Eagan
Oscar Buzz and the Influence of Word of Mouth on Movie Success
This book explores why word of mouth is the most important determinant of a movie’s success. Beginning with a discussion of the enduring appeal of movies, and why the box office has survived the disruption of television and will likely survive the disruption of...
Editeur : Palgrave Pivot
Parution : 2020-03-27

Format(s) : PDF, ePub
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