Télécharger le livre :  The Marketing of Children's Toys
This book offers rich critical perspectives on the marketing of a variety of toys, brands, and product categories. Topics include marketing undertaken by specific children’s toy brands such as American Girl, Barbie, Disney, GoldieBlox, Fisher-Price, and LEGO, and...

Editeur : Palgrave Macmillan
Parution : 2021-03-30
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84,39

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Télécharger le livre :  Tween Girls and their Mediated Friends
Although parents and teachers are among the numerous socializing agents through which children learn about the world, media, too, has begun to take center stage as a substantial force in children’s lives. Media characters are some of the people being integrated into the...

Editeur : Peter Lang Inc., International Academic Publishers
Parution : 2014-12-30
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32,65

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