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Télécharger le livre : Customer Value-centered Management
Thomas Burgartz , Andreas Krämer , Christina Muzzu
Customer Value-centered Management
This book explores Customer Value-centered Management as a modern corporate approach, emphasizing its dual nature: data-driven yet comprehensive. Facing heightened time pressure and uncertainty, management grapples with decision-making challenges amidst VUCA conditions....
Editeur : Springer
Parution : 2025-07-16

Format(s) : PDF, ePub
84,39 €
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