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Télécharger le livre : Branded in History
Ramya Ramamurthy , Ramya Ramamurthy
Branded in History
What did advertising campaigns look like 100 years ago? How did early brands capture the imagination of Indian consumers? How deep are the roots of modern consumer behaviour in the country?Lux soaps, Jabakusum hair oil, Woodward's Gripe Water, Atlas Cycles, Dalda,...
Editeur : Hachette India
Parution : 2021-10-25

Format(s) : ePub
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