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Télécharger le livre : Building Routes to Customers
Antoine Leboyer , Jean-Claude Malraison , Peter Raulerson
Building Routes to Customers
Building Routes to Customers explains the powerful “Routes-to-Market” approach for driving profitable growth. World-class organizations including IBM, Microsoft, HP, Cisco, Hitachi, Adobe and Plantronics, and hundreds of smaller companies, have adopted RTM to develop...
Editeur : Springer
Parution : 2009-04-05

Format(s) : ePub
63,29 €
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