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Biographie et livres de Peter E. Rossi

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Peter E. Rossi is James Collins Professor of Marketing, Statistics and Economics at UCLA Anderson School of Management. A fellow of the American Statistical Association and the Journal of Econometrics, he is founding editor, Quantitative Marketing and Economics, past Associate Editor for Journal of the American Statistical Association, Journal of Econometrics, and Journal of Business and Economic Statistics.
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Téléchargez le livre : Bayesian Statistics and Marketing
Bayesian Statistics and Marketing

Greg M. Allenby , Sanjog Misra , Peter E. Rossi

Wiley

2024-07-15

PDF, ePub

Fine-tune your marketing research with this cutting-edge statistical toolkit Bayesian Statistics and Marketing illustrates the potential for applying a Bayesian approach to some of the most challenging and important problems in marketing. Analyzing...

107,72 €

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Tous les livres numériques de Peter E. Rossi en PDF et EPUB

1 Livre(s)
Télécharger le livre : Handbook of the Economics of Marketing
Handbook of the Economics of Marketing
Jean-Pierre Dube , Peter E. Rossi
Handbook of the Economics of Marketing, Volume One: Marketing and Economics mixes empirical work in industrial organization with quantitative marketing tools, presenting tactics that help researchers tackle problems with a balance of intuition and skepticism. It offers...

Editeur : North Holland
Parution : 2019-09-19
epub sans DRM

113,94 €
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