Téléchargez le livre : The Price Advantage
eBook Téléchargement DRM Adobe 🛈
71,95 €
Téléchargement immédiat
Dès validation de votre commande
Ajouter à ma liste d'envies
Image Louise Reader présentation

Louise Reader

Lisez ce titre sur l'application Louise Reader.

badge apple Application Louise Reader
badge Android Application Louise Reader
Description
The Price Advantage by three preeminent experts at McKinsey & Company is the most pragmatic and insightful book on pricing available. Based on in-depth, first-hand experience with hundreds of companies, this book is designed to provide managers with comprehensive guidance through the maze of pricing issues. The authors demonstrate why pricing excellence is critical to corporate success and profitability, then explain state-of-the-art approaches to analyzing and improving your own pricing strategy for any product or service. Their advice is critical for readers who need to develop pricing strategies that work in both good economic times and bad.
Pages
304 pages
Collection
Wiley Finance
Parution
2004-04-12
Marque
Wiley
EAN papier
9780471466697
EAN PDF
9780471690023
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
304
Taille du fichier
1874 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
71,95 €

Suggestions personnalisées