Téléchargez le livre : Strategor - English version

Strategor - English version

All you need to know about strategy, from start-ups to multinationals de

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Éditeur :

Dunod


Collection :

Livres en Or

Paru le : 2024-09-18

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39,99 €
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Description
A comprehensive source on firm strategy, including business strategy,
corporate strategy, and strategic management

Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy
practice, providing a comprehensive view of all aspects of firm strategy.

STRATEGOR describes and analyzes the theories underpinning strategic
thinking. Understanding these theories is essential for effectively and
creatively formulating and implementing successful strategies.

To better connect theory and practice, the book includes real-life examples
and cases from various industries worldwide. STRATEGOR also addresses
current changes in the business landscape, such as digital transformation,
AI, globalization and deglobalization, sustainability and CSR.

STRATEGOR'S + :CURRENT CONTENT: it incorporates major technological and societal changes that impact companies and their strategies.PRACTICAL ILLUSTRATIONS: it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed.SUPPLEMENTARY MATERIAL: it provides detailed analyses of the case studies, available on dunod.com.
STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants
Pages
648 pages
Collection
Livres en Or
Parution
2024-09-18
Marque
Dunod
EAN papier
9782100824243
EAN EPUB
9782100876860
Informations sur l'ebook
Nombre pages copiables
129
Nombre pages imprimables
648
Taille du fichier
66505 Ko
Prix
39,99 €

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