Exploring Media Research

Theories, Practice, and Purpose de

Éditeur :

SAGE Publications Ltd


Paru le : 2017-08-21

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42,23

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Description

From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do.
Exploring Media Research is an eye-opening exploration of what it means to understand and do media research today. 
Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them.
Bringing theory to life throughout with a range of contemporary case studies, Exploring Media Research is a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies.
Pages
320 pages
Collection
n.c
Parution
2017-08-21
Marque
SAGE Publications Ltd
EAN papier
9781473902534
EAN PDF
9781526421777

Informations sur l'ebook
Nombre pages copiables
16
Nombre pages imprimables
16
Taille du fichier
2243 Ko
Prix
42,23 €
EAN EPUB
9781526421753

Informations sur l'ebook
Nombre pages copiables
16
Nombre pages imprimables
16
Taille du fichier
1741 Ko
Prix
42,23 €

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