Sabrina Brando is the director of AnimalConcepts, uniting people and organisation on 6 continents through interconnected online platforms combining animal, people, and planetary wellbeing. She is a psychologist with a MSc in Animal Studies and currently pursues a PhD at the University of Stirling in Scotland focusing on human wellbeing at an individual, leadership, and organisational level in zoos and aquariums. Since 2009 Sabrina is an instructor on the Primate Care Training Program for the Pan African Sanctuary Alliance, in 2019 she became a Research Associate with the Smithsonian Institution and is a graduate of the Inner MBA class of 2022. She is a Certified Compassion Fatigue Professional and Optimize Eudaimonia Coach.
Sabrina teaches at various universities and colleges as well as working with many zoos, aquariums, sanctuaries, and other facilities worldwide, on topics such as animal wellbeing, behaviour, environmental enrichment, animal training, habitat design, and the human-animal relationship. AnimalConcepts has organised over 500 events worldwide since 2004, and Sabrina is a frequent invited and keynote speaker. She serves on zoo expert groups and collaborates on a wide variety of research projects. Sabrina serves as a reviewer on academic journals, contributes chapters to animal wellbeing books, and has extensively published popular and academic articles. She also works with governments writing policies and guidelines.
AnimalConcepts ‘One Care' approach is based on optimal wellbeing for all, based on the premis that compassionate and holistic self-care (individuals) and we-care (teams, leadership and organisational) approaches combined will support the commitment and desire of serving animals, people, and the environment.