Internet Management for Nonprofits

Strategies, Tools and Trade Secrets

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Éditeur :

Wiley


Collection :

The AFP/Wiley Fund Development Series

Paru le : 2010-04-15



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Description
The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner
The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Nonprofit Internet Management reveals how current technologies can be utilized in full measure most effectively by nonprofits and addresses how to manage various applications for maximum benefit to internal operations and community service. Covers management models, social networking information, case studies, fundraising strategies, collaboration and coordination examples, and sample communications techniques Includes chapters written by leading Internet professionals In-depth discussion of Website design, technology trends, social networks, managing the organization using online tools, E-governance and board leadership, prospect research and donor modeling, volunteer recruitment and management, mobile technology, stewardship and relationship management, and green technology applications
Filled with case studies, Nonprofit Internet Management also includes screenshots, tables, worksheets and checklists. It's an essential resource for every nonprofit organization operating in our modern wired world.
Pages
432 pages
Collection
The AFP/Wiley Fund Development Series
Parution
2010-04-15
Marque
Wiley
EAN papier
9780470539569
EAN PDF
9780470637425

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
432
Taille du fichier
6502 Ko
Prix
45,05 €
EAN EPUB
9780470637449

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
432
Taille du fichier
7383 Ko
Prix
45,05 €