Téléchargez le livre : The Preference-Driven Lead User Method for New Product Development

The Preference-Driven Lead User Method for New Product Development

A Comprehensive Way to Stimulate Innovations with Internal and External Sources

de

Éditeur :

Springer Gabler


Collection :

Forschungs-/Entwicklungs-/Innovations-Management

Paru le : 2017-02-18



eBook Téléchargement , DRM LCP 🛈 DRM Adobe 🛈
Lecture en ligne (streaming)
52,74 €
Téléchargement immédiat
Dès validation de votre commande
Ajouter à ma liste d'envies
Image Louise Reader présentation

Louise Reader

Lisez ce titre sur l'application Louise Reader.

badge apple Application Louise Reader
badge Android Application Louise Reader
Description

Alexander Sänn presents a functional method based on lead user method, preference measurement, and recommendations using collaborative filtering. The introduced method in this book stimulates input from internal and external sources, predicts basic customers’ acceptance, and evaluates this input against pre-defined criteria such as feasibility and existing patents for further concept generation. In sum, the new method addresses common innovation barriers and helps to reduce management uncertainties. This book provides further insights to the use of lead users as innovation sources in three major industries. The author extends the methodological toolbox with practical implications and contributes to the highly discussed topic in innovation management.
Pages
235 pages
Collection
Forschungs-/Entwicklungs-/Innovations-Management
Parution
2017-02-18
Marque
Springer Gabler
EAN papier
9783658172626
EAN PDF
9783658172633
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
23
Taille du fichier
4710 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
52,74 €

Suggestions personnalisées