Economic News, Sentiment, and Behavior

How Economic and Business News Affects the Economy

de

Éditeur :

Springer VS


Paru le : 2015-11-04



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Description

This book explores the relations between objective, media-related, and social attitudinal as well as behavioral realities of private, expert, and corporate agents in the traditions of mass communication, journalism studies and behavioral economics. Results based on time series analyses for German data show that the news reports in a volatile manner on the economy and may influence its development through third-person effects. Bad economic news does not cause a decrease in private purchase intentions. Bad news may lead to a change in corporate decisions, such as advertising expenditures, because corporate decision makers may presume changes in consumer behavior through news.
Pages
129 pages
Collection
n.c
Parution
2015-11-04
Marque
Springer VS
EAN papier
9783658115401
EAN PDF
9783658115418

Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
12
Taille du fichier
3564 Ko
Prix
52,74 €

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