Strategic Management

Issues and Cases de

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Éditeur :

Wiley-Blackwell


Paru le : 2009-02-04

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Description
This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field.

New edition of a highly popular introduction to strategic management.
Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples.
Revised to take account of the latest development in the field.
Now features twelve new cases.
Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the ‘new economy’.
Includes a new concluding chapter looking at present and future issues in strategic management.
Continues to combine the latest management concepts with and emphasis on current business applications and implementation.
Pages
264 pages
Collection
n.c
Parution
2009-02-04
Marque
Wiley-Blackwell
EAN papier
9781405111812
EAN PDF
9781405142366

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
264
Taille du fichier
2847 Ko
Prix
32,18 €

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