Téléchargez le livre : Smart Giving Is Good Business

Smart Giving Is Good Business

How Corporate Philanthropy Can Benefit Your Company and Society

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Éditeur :

Jossey-Bass


Paru le : 2011-02-16



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Description
Answers to the 12 most common and critical questions about corporate giving
In this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more. Offers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship Reveals how an effective philanthropic program and commitment can be incorporated in any organization Contains a comprehensive review of the information corporations need to make informed decisions about giving
The author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life.
Pages
288 pages
Collection
n.c
Parution
2011-02-16
Marque
Jossey-Bass
EAN papier
9780470873632
EAN PDF
9781118001608
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
288
Taille du fichier
1495 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
36,08 €
EAN EPUB
9781118001622
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
288
Taille du fichier
952 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
36,08 €

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