Téléchargez le livre : The Good Corporate Citizen

The Good Corporate Citizen

A Practical Guide

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Éditeur :

Wiley


Paru le : 2004-04-26



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Description
Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment.
This handbook draws from the author?s experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend.
Doris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of America?s most respected nonprofit organizations.
Pages
216 pages
Collection
n.c
Parution
2004-04-26
Marque
Wiley
EAN papier
9780471475651
EAN PDF
9780471656845
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
216
Taille du fichier
1536 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
71,00 €

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