Téléchargez le livre : Pricing for Profitability

Pricing for Profitability

Activity-Based Pricing for Competitive Advantage de

Éditeur :

Wiley


Collection :

Wiley Cost Management Series

Paru le : 2002-07-15

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Description
Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit. Just as activity-based costing and activity-based management revolutionized the cost accounting world, activity-based pricing will bring a disciplined approach to developing pricing. Activity-based pricing examines the relationships between price, cost and sales volume and how this relationship effects profitability. Pricing for Profitability joins the disciplines of marketing, economics, business strategy, engineering and cost accounting to achieve maximum profitability.
Pages
288 pages
Collection
Wiley Cost Management Series
Parution
2002-07-15
Marque
Wiley
EAN papier
9780471415350
EAN PDF
9780471221593
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
288
Taille du fichier
1802 Ko
Prix
130,82 €

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