Summary: The Tipping Point

Review and Analysis of Malcolm Gladwell's Book

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Political Book Summaries


Paru le : 2013-06-21



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Description
The must-read summary of Malcolm Gladwell's book “The Tipping Point: How Little Things Can Make a Big Difference”.

This complete summary of "The Tipping Point" by Malcolm Gladwell, a renowned journalist and writer, outlines the author's notion of "tipping point", which is the moment when a idea reaches critical mass and suddenly grows dramatically, or 'goes viral'. This understanding of collective psychology and sales techniques is already changing the way people think about selling products and disseminating ideas.

Added-value of this summary: 
• Save time 
• Understand how information and ideas are effectively disseminated in modern society
• Expand your knowledge of business and politics

To learn more, read "The Tipping Point" and discover which changes will make the difference in business or politics.
Pages
28 pages
Collection
n.c
Parution
2013-06-21
Marque
Political Book Summaries
EAN papier
9782512004592
EAN EPUB SANS DRM
9782511002582

Prix
9,99 €

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