Summary: Conversational Capital

Review and Analysis of Cesvet, Babinsky and Alper's Book

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Business Book Summaries


Paru le : 2013-02-15



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Description
The must-read summary of Bertrand Cesvet, Tony Babinski and Eric Alper's book: "Conversational Capital: How to Create Stuff People Love to Talk About".

This complete summary of the ideas from Bertrand Cesvet, Tony Babinski and Eric Alper's book "Conversational Capital" shows the importance of injecting intensity into ordinary products and services to turn them into experiences that consumers love and will rave about to others. In their book, the authors explain the benefits of using this method to gain customers in today's modern media market. By reading this summary, you will learn why conversational capital is the most important thing you will ever learn and the endless benefits it will have for your company.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge

To learn more, read "Conversational Capital" and learn the secrets to reaching customers and getting your brand out there.
Pages
41 pages
Collection
n.c
Parution
2013-02-15
Marque
Business Book Summaries
EAN papier
9782512003540
EAN EPUB SANS DRM
9782806239235

Prix
9,99 €

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