Téléchargez le livre : Business Success in the Gulf Region

Business Success in the Gulf Region

How Exporters Can Navigate the Transformation in Saudi Arabia and the Gulf States

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Éditeur :

Springer


Paru le : 2026-02-03



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Description

This book shows how companies from Germany, Austria, and Switzerland can successfully do business in the Arab Gulf States. The region—especially Saudi Arabia—is currently diversifying beyond oil and gas, offering lucrative opportunities across many industries. The authors explain in a fact-based, pragmatic way how export-oriented companies can take advantage of these opportunities. As seasoned experts on the Gulf, they translate field observations into practical guidance and offer essential recommendations, plus insider tips drawn from 30+ interviews—mostly with Arab managers. Ethical questions that arise in this complex region are not ignored but are addressed from various perspectives. The book exposes the often unseen hurdles European managers face.
Pages
339 pages
Collection
n.c
Parution
2026-02-03
Marque
Springer
EAN papier
9783658501976
EAN PDF
9783658501983
Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
16824 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
105,49 €
EAN EPUB
9783658501983
Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
5396 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
105,49 €

Prof. em. Dr. Paul Ammann is a consultant at Ammann Business Consulting and former head of the research group “International Management” at the Bern University of Applied Sciences. He previously served as Global Business Development Manager at ABB.

Gerald Drißner, economist and Arabist, has worked for many years in Arab countries. The author and journalist has received multiple awards for his work.

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