Strategic Public Relations in Emerging Economies

Public and Private Sector Perspectives de

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Éditeur :

Palgrave Macmillan


Paru le : 2025-09-15

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Description

This book examines the nuances of public relations in the developing world. Offering a comprehensive exploration, description, analysis, and explanation of diverse PR strategies, tactics, and challenges, authors draw on insights from both the public and private sectors of developing societies.
The chapters explore the unique cultural nuances, socio-political contexts, and emerging trends that continue to shape PR practices in emerging economies. The book examines how to effectively navigate complex regulatory environments, build strong relationships with publics, and leverage innovative communication strategies to achieve impactful results in the public and private sectors.
This must-have book provides valuable insights into the challenges and opportunities facing PR professionals in emerging markets.
Pages
336 pages
Collection
n.c
Parution
2025-09-15
Marque
Palgrave Macmillan
EAN papier
9783031853432
EAN PDF
9783031853449

Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
7793 Ko
Prix
126,59 €
EAN EPUB
9783031853449

Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
1720 Ko
Prix
126,59 €

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