Téléchargez le livre : Introduction to E-Commerce

Introduction to E-Commerce

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Éditeur :

Springer


Collection :

E-Commerce in Theory and Practice

Paru le : 2025-01-03

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Description

This book brings together the new trends, new knowledge, new methods and new tools in the development of e-commerce in China and global and appropriately expounds the basic concepts and cultural concepts of e-commerce from the perspective of e-commerce basic knowledge and e-commerce culture. The key technology involved including e-commerce support, payment, and security is introduced. This book highlights the practical application of the applied psychology of e-commerce in business activities and expounds the system structure, transaction mode, and decision-making strategy paradigm of e-commerce with typical examples. This book helps readers to understand the basic concepts, the latest knowledge and the way of e-commerce development. This book elaborates the theory, specific tools, methods, and practical experience, which can be used as a textbook or professional book for e-commerce courses and also a reference book for interested readers.
Pages
714 pages
Collection
E-Commerce in Theory and Practice
Parution
2025-01-03
Marque
Springer
EAN papier
9789819777891
EAN PDF
9789819777907
Informations sur l'ebook
Nombre pages copiables
7
Nombre pages imprimables
71
Taille du fichier
16179 Ko
Prix
120,99 €
EAN EPUB
9789819777907
Informations sur l'ebook
Nombre pages copiables
7
Nombre pages imprimables
71
Taille du fichier
43909 Ko
Prix
120,99 €

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