Simply Rational

Decision Making in the Real World

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Oxford University Press


Paru le : 2015-03-03



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Description
Statistical illiteracy can have an enormously negative impact on decision making. This volume of collected papers brings together applied and theoretical research on risks and decision making across the fields of medicine, psychology, and economics. Collectively, the essays demonstrate why the frame in which statistics are communicated is essential for broader understanding and sound decision making, and that understanding risks and uncertainty has wide-reaching implications for daily life. Gerd Gigerenzer provides a lucid review and catalog of concrete instances of heuristics, or rules of thumb, that people and animals rely on to make decisions under uncertainty, explaining why these are very often more rational than probability models. After a critical look at behavioral theories that do not model actual psychological processes, the book concludes with a call for a "heuristic revolution" that will enable us to understand the ecological rationality of both statistics and heuristics, and bring a dose of sanity to the study of rationality.
Pages
352 pages
Collection
n.c
Parution
2015-03-03
Marque
Oxford University Press
EAN papier
9780199390076
EAN PDF
9780199390083

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0
Nombre pages imprimables
0
Taille du fichier
13681 Ko
Prix
66,29 €
EAN EPUB
9780199390090

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
0
Taille du fichier
8079 Ko
Prix
66,29 €

Gerd Gigerenzer is Director of the Center for Adaptive Behavior and Cognition at the Max Planck Institute for Human Development, Berlin, Germany.

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