Description and Analysis of Factors That Generate Acceptance of Leadership within Selling Centers



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Éditeur :

Springer Gabler


Paru le : 2024-02-17



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Description
Sales processes in the business customer segment are increasingly taking place on a multi-person level. In order to ensure that technical experts and decision-makers can be adequately deployed in the selling center, sales associates usually carry out leadership tasks. The leadership of the selling center participants plays a crucial role when it comes to acting in a coordinated and professional manner towards the customer. However, this presupposes that a sales associate is accepted in the leadership role by all participants involved. This book examines the factors that generate acceptance of leadership within selling centers in order to enable and positively influence the cooperation of the selling center team.


Pages
211 pages
Collection
n.c
Parution
2024-02-17
Marque
Springer Gabler
EAN papier
9783658441432
EAN PDF
9783658441449

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
21
Taille du fichier
1638 Ko
Prix
94,94 €
EAN EPUB
9783658441449

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
21
Taille du fichier
2724 Ko
Prix
94,94 €

Dr. Rico Schwarzkopf received his doctorate from the Universidad Católica San Antonio de Murcia on the topic of leadership acceptance in sales projects. He collected many years of experience in B2B sales and sales excellence.

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