Managing Service Operations

Design and Implementation

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Éditeur :

SAGE Publications Ltd


Paru le : 2006-09-18



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Description

`Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he provides a down to earth approach to an important topic in the field' - Naomi Gornick, Honorary Professor, University of Dundee

Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.

Throughout, chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book. They include:

- Chapter objectives;
- Short cases;
- Student exercises;
- Chapter summaries;
- Further reading section;
- A glossary of key terms.
Pages
312 pages
Collection
n.c
Parution
2006-09-18
Marque
SAGE Publications Ltd
EAN papier
9781412929530
EAN PDF
9781848604667

Informations sur l'ebook
Nombre pages copiables
15
Nombre pages imprimables
15
Taille du fichier
2120 Ko
Prix
61,47 €

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