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The Male Body as Advertisement

Masculinities in Hispanic Media

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Éditeur :

Peter Lang Inc., International Academic Publishers


Paru le : 2015-08-28



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Description
The Male Body as Advertisement: Masculinities in Hispanic Media offers a multidisciplinary view of the body of men, of its practices and attributes, of its features, and, most importantly, of its use as a persuasive and expressive resource. Just as it occurred with the female body, the male body has become an object of desire in some instances and an object of expression in others.
This collection of essays represents several developments in the field of communication studies. It is the first time that a study on the body of men in the Hispanic media has been carried out using film, television, internet, billboards, and so forth. This book also equates men to women in the media world. Lacking its own tradition, the male body has followed in the footsteps of the female body. It has been objectified, stylized, and transformed into a weapon of persuasion to reach the modern man.
The Male Body as Advertisement can be useful for students of communication, anthropology, sociology, gender studies, and cultural studies. It will serve graduate students as a bibliographic reference for research on the male body as well as undergraduate students whose programs address issues related to gender studies. This work is also written to reach a wider audience beyond the university.
Pages
166 pages
Collection
n.c
Parution
2015-08-28
Marque
Peter Lang Inc., International Academic Publishers
EAN papier
9781433128370
EAN PDF
9781453914427
Informations sur l'ebook
Nombre pages copiables
33
Nombre pages imprimables
33
Taille du fichier
1260 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
65,36 €
EAN EPUB
9781454192817
Informations sur l'ebook
Nombre pages copiables
33
Nombre pages imprimables
33
Taille du fichier
983 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
65,36 €

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