Téléchargez le livre : The Neuroscientific Basis of Successful Design

The Neuroscientific Basis of Successful Design

How Emotions and Perceptions Matter

de

Éditeur :

Springer


Collection :

SpringerBriefs in Applied Sciences and Technology

Paru le : 2014-12-01



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Description
The term “design” today encompasses attributes of artifacts that go beyond their intended functions, imbuing them with new meanings. Those meanings are deeply related to the emotions perceived by the users. This book investigates the findings deriving from the neurosciences that are relevant to design. Drawing upon up-to-date neuroscientific knowledge, the authors define what an emotion is, examine the relationship between perceptions and emotions and discuss the role of metaphoric communication. Particular attention is paid to those elements of perception and metaphoric interpretation that cause the emotions to rise. Consequences for the design process are then considered and a design process is proposed that takes into account emotional impacts as one of the goals. A solid scientific approach to the subject is maintained throughout and understanding is facilitated by the inclusion of a rich collection of successful design artifacts, the emotional aspects of which are analyzed.
Pages
108 pages
Collection
SpringerBriefs in Applied Sciences and Technology
Parution
2014-12-01
Marque
Springer
EAN papier
9783319028002
EAN EPUB
9783319028019
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
10
Taille du fichier
4731 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
52,74 €

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